Having a will is not just a legal necessity but a way to ensure your legacy lives on positively, and the partnership between Capital Legacy and Good Things Guy highlighted this crucial importance during Wills Month in South Africa.
Johannesburg, South Africa (19 October 2023) – In September, the annual tradition of Wills Month was embraced with even more enthusiasm in South Africa.
Partnering with Capital Legacy, Good Things Guy sought to expand the reach of this essential message.
Traditionally, Wills Week has served as a reminder of the importance of having a valid will, but this year, we joined forces to extend this crucial message throughout the entire Wills Month. Our goal was simple: to shine a light on real stories that underscore why having a will is not just a legal necessity, but a way to ensure your legacy lives on in the most positive and meaningful way possible.
The results of this partnership were nothing short of remarkable. The overall Wills Month campaign, carried out by Capital Legacy, garnered over 12 million impressions in the online space, with over 50,000 visitors to their website. Most impressively, this effort led to 15,895 Capital Legacy wills being signed across South Africa.
What an incredible impact!
However, the significance of having a will stretches beyond the boundaries of a single month. Wills Month may have come and gone, but the importance of having a will is a year-round affair.
If you missed the chance to create your will or update it during September, this is your call to action: do it right now.
The good news is that Capital Legacy offers complimentary wills year-round. So, there’s no need to procrastinate; October is still a good month to get your affairs in order.
As we reflect on the success of this year’s campaign, we look ahead to an even more impactful Wills Month next year. We aim to encourage those who have made the wise choice to get their affairs in order to support us in spreading the word. By doing so, we can ensure that their families and friends also have their wills in place.
This is an important message, one that resonates deeply with the essence of securing a brighter future for your loved ones.
Moreover, it’s a reminder that life can change drastically in a year. So, mark your calendars for September next year, and be sure to check in with your will. By staying proactive and vigilant about your financial and legal matters, you’re not only ensuring your own peace of mind but also securing a lasting legacy for the ones you hold dear.
After all, there’s no better time than now to safeguard your family’s future and to leave a legacy of love and security.
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