Mondelez, one of the largest snack companies, are taking their role in healthy living very seriously, to create balance they invest in community gardens.
Johannesburg, South Africa (10 March 2020) – Mondelez International, one of the world’s largest snack companies, and home of popular brands such as Cadbury, Stimorol, and Chappies, have placed the promotion of healthy living high on their agenda.
The company is working to educate the youth about balanced diets and healthy lifestyle choices. This all came after a recent study showed that South Africa is one of the unhealthiest countries in the world. As an emerging country, South Africa is battling with the paradox between malnutrition and obesity.
They partnered with INMED Partnerships for Children and are investing in educational programmes that teach children about nutrition, healthy lifestyles, and responsible snacking. They are working hard to combat the statistics.
#SAINC met Unathi Sihlala, Programme Director of INMED, who says that, to date, their programmes have reached in excess of 140 000 children and about 2000 educators. They have also seen an astonishing forty percent decrease in obesity in leaners.
Going hand-in-hand with their educational programmes, the partnership has also resulted in Aquaponics (aquaculture and hydroponics) projects which supply communities with healthy, organic food. True to their mantra of Snacking Made Right, Mondelez is proud of being afforded the platform to make an impact on healthy living in South Africa.
The Aquaponics facility provides fresh organic vegetables to the community as well as fresh fish. The waste from the fish is used to fertilise the plants. Water from the plants is fed back down to the fish, providing oxygen to their waters. The project has meant that vegetables are grown using 90% less water.
As part of the #SAINC nation-building initiative, Mondelez is joining a network of purpose-driven brands to share stories of positive progress in South Africa. These stories are being featured across social media in small snippets, just like the one below, but you will also be able to watch the full-length features live on television. You will find the airing times below:
14 March 2020 – SABC 2 – 14:30
31 March 2020 – Business Day TV – 16:00
02 April 2020 – Business Day TV – 12:00
Watch a snippet of the story below: