Zoë Prinsloo is only in her 20s. Yet, she hasn’t wasted any time in doing her part for the planet, founding an NPC that’s removed nearly 38,000 kgs of litter to date.
Cape Town, South Africa (04 April 2025) — It’s never too early to be who you want to be. This sentiment couldn’t be more true in the case of many unique individuals; among them the fictional character Benjamin Button and the very real, very impressive Zoë Prinsloo, who is 23 this year. While Zoë might not be ageing backwards as was the case for our friend Mr Button, she has wasted no time in using her youth to her advantage and protecting the planet fiercely in the process (to the tune of removing nearly 38,000 kgs of litter.
See, Zoë’s been doing this a long time. She’s been a coastal clean-up champ since she was just 10 years old. When she got older, she founded Save a Fishie—an NPC that not only worked extremely hard to keep many beaches in Cape Town Clean, but also larger South Africa, thanks to the team’s Coast to Coast Cleanups stretching from the West Coast all the way to the East. Additionally, her organisation has also secured a World Record for a clean-up (the World Record for the longest beach clean-up ever).
Recently, Save a Fishie took to share just how much they’ve achieved to date—384 clean-ups which have resulted in removing 37,880 kgs of litter (37.8 tons)!
This means that a significant amount of waste has been removed from beaches, rivers, parks and streets across South Africa.
While no achievement is ever a silo (Zoë has an incredible network of supporters and volunteers), none of this would be possible had it not been for her starting Save a Fishie and taking the initiative to take action; inspiring others to do the same.
Join the team for a beach clean-up this Saturday at Milnerton Beach from 9:30 am.
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