According to the company’s website, Dicks by Mail offers a service whereby you can send some edible dicks to “anyone in your life that deserves a feeling of sadness, disappointment and betrayal.”
“In only a few minutes you can send a literal Bag of Dicks to that special asshole in your life. You know the one. The annoying guy at the office. Your Ex who decided to see other people before telling you. The Teacher that doesn’t care about your dead grandma. The person that murdered your grandma.”
It’ll cost you $15 (about R195) to tell someone to eat a bag of dicks, along with a note saying, “EAT A BAG OF DICKS.”
A statement on the site says it was “created to put a smile on peoples faces. It’s not meant to be a threat or a way to bully,” and adds, “If you are sending this with the intent to ruin someones day, then maybe its you who needs to eat a bag of dicks.”
“This bag of gummy penises is a great way to tell your friends, family, loved ones, or enemies to ‘EAT A BAG OF DICKS’. Sent anonymously with a stock message, this product will get your point across in a way that nobody will mistake.”
“A tasty gift? or just a funny reminder that someone should stuff it; leave the recipient guessing!”
The first people have received their bags and posted pictures online. An entry on the company’s blog reads, “Apparently one of the first order recipients posted on imgur and a bunch of you idiots ordered bags of dicks for your moms.”
The project obviously bears comparison with the Ship Your Enemies Glitter website, which was set up by 22-year-old Australian Mathew Carpenter. He swiftly sold the site and claimed it was a giant publicity stunt — an interpretation that was subsequently called into question.