hungry families egg
Photo Credit: Instagram / World Record Egg

Mental Health is an important cause to fight for and that is why a world record breaking egg is trying to spread the message of seeking out help when needed.


United States of America – Recently an account was created to break a social media record held by Kylie Jenner. The record: The most liked post on Instagram. Kylie held the record since the 6th of February last year. The number to beat was 18-million likes on her picture of her and daughter Stormi’s tiny hand.

The account featured only one post, an image of an egg. The idea was completely ridiculous at the start but then people became intrigued by the idea of an egg bumping Kylie off her record-holding throne. Quickly the post gained traction and then went on to break the record with a staggering 38-million likes.

Since posting about the egg in January the number of likes has shot up to over 50-million. Now the egg has finally revealed what it was really trying to accomplish. Over the last month, it has reposted the egg with cracks starting to form, each post showing more cracks than the last.

The egg cracked under the pressure of social media and has an encouraging message for anyone who feels the same way. Their aim is to highlight mental health and the importance of speaking to someone if things ever feel overwhelming.

The egg shares a website address that is now listing places where people can get help globally. There is even a link to a South African Mental Health service called ‘Strong Minds‘.

“StrongMinds is a social enterprise founded in early 2013 that provides life-changing mental health services to impoverished African women.  Since many African women cannot even begin to tackle issues like poverty and economic development until they overcome depression, StrongMinds has initially focused on treating women who suffer from this pervasive and debilitating mental illness.”

The egg would like to see the list grow so it is encouraging organisations to come forward to get listed. You can watch the egg crack open below.

Sources: Instagram / YouTube / Egg Gang
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About the Author

Tyler Leigh Vivier is a writer for Good Things Guy.

Her passion is to spread good news across South Africa with a big focus on environmental issues, animal welfare and social upliftment. Outside of Good Things Guy, she is an avid reader and lover of tea.

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