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The heartfelt video features appearances from celebs such as Passenger, Jeremy Loops, Jules from Goodluck, Arno Carstens, Sandra Prinsloo, David Kramer, Zak Hendrikz, Majozi, Jack Parow, and many more.

 

South Africa (22 April 2020) – Home – a beautiful new song and video that will help feed South Africa with every single click!

The COVID-19 pandemic has brought the world’s people and economies to its knees, and it’s still unfolding as we well know. South Africa faces her own challenges, and right now, hunger seems to be an even bigger threat than this invisible enemy.  

Filmmaker Uga Carlini from Towerkop Creations, and artist Donovan Copley from Hot Water, got on their phones to see what could be done with what they know best – filmmaking and music, but like all of us – from their HOME(S).   

They reached out to an incredible group of people from all over the world – some known, some not – to join them. And they did. People from various countries (USA, Spain, Italy, UK, etc. as far as Fiji) participated in the video – some located in those countries that have been hit the hardest by COVID-19. 

They now ask that you join too. 

Everything helps: sharing the video, watching it, loving it, donating.

Donovan Copley is a father to three young boys and when he heard there were kids going hungry during this crisis – it really struck home.

“I wrote this song last year as a way to deal with challenges in myself and what I saw others dealing with and in the world.”

From recording the song to getting the video made, Copley explains how it all came about, saying “When I was confronted by the massive challenge that we are all facing at this time in so many different ways, ‘Home’ rose to the surface as an answer to the question ‘How can I be of service in the face of this?’”

Inside of this question, he picked up the phone and called a very unique and special film-maker he knew. 

“Let’s do something magical in the face of this crises!” and Copley’s call to Uga creates a conversation that leads to this great project.

Copley and Uga started work on the idea for the video for ‘Home’, and the concept was a brilliant one.

“When I was conceptualising the ideas around the video, one thing was clear to me from the word get-go: the performances needed to be as honest and raw as the song,” explains Uga.

“Hence, we see stars as we will probably never get to see them again – in their homes like all of us without their stylists, makeup artists etc. and the quality of the footage varies as phones, lighting and surroundings did. I also wanted to give guidance but not manipulate. The brief was sent out, and we left it to interpretation.” 

The response from everyone was overwhelming, and for a four-minute video, they had over five hours of footage to work with. And no one was treated any different. Stars received the same air time as the everyday women and men who appear in the video. 

Uga continues, saying “There are also no individual credits for those in the video as we really all are in this together and this virus certainly doesn’t care who you are. I’ve never been so touched by the footage. And there is something about the process, people giving so freely; from the creatives working on this, the NGO’s, government, to those who send in videos, that touched me deeply. I don’t think anyone of us can be the same after this. And maybe we shouldn’t be…”

ALL REVENUE, across any and all platforms, for the song and music video (radio royalties, YouTube, direct donations to fund, licensing of track and video) during the COVID-19 Pandemic will go to the COVID-19 Feed a Child Coalition.

All proceeds in its entirety will be going to the COVID-19 Feed a Child Coalition.

Donate by:

Name of Account Holder: City of Cape Town

Name of Banker: Nedbank Ltd

Bank Account Number: 1158667035

Branch name: Corporate Cape

Type of account: Current

Universal Code: 198765 (Nedbank South Africa)

Swift Number (To be used with offshore payments): NEDSZAJJ

Reference Number: 198056124


Sources: Home 
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About the Author

Brent Lindeque is the founder and editor in charge at Good Things Guy.

Recognised as one of the Mail and Guardian’s Top 200 Young South African’s as well as a Primedia LeadSA Hero, Brent is a change maker, thought leader, radio host, foodie, vlogger, writer and all round good guy.

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