Debut filmmaker Caroline Brouckaert and her film have earned a first for South Africa and will represent our country at a big festival in the creative industry!
Global (17 January 2024) — In a first for South Africa, creatives from our country will be waving our flag high at a festival honouring the best of the best in an unsung art at BrandStoryTelling 2024. This is thanks to a powerful story brought to life by debut filmmaker Caroline Brouckaert.
Caroline’s ‘Banyana Ba Style’ will be showcased on the international stage at BrandStoryTelling, a sanctioned event of the Sundance Film Festival pencilled to take place in Utah’a Park City this month.
A creative celebration, BrandStoryTelling hosts bi-annual events where the focus is on a community of brands, directors, agencies content studios and platforms to celebrate innovative content approaches and inspire the next generation of filmmakers and storytellers.
‘Banyana Ba Style’ tells the story of the Mamelodi Sundowns’ Women’s Football Team, as they compete in the first-ever CAF Women’s Champions League. Hence, the showcase will not only spotlight our creatives and their innovative content approaches, but a resilient team of women in sport.
‘What a privilege it is to be selected for the 2024 BrandStoryTelling’ says Caroline. “It feels quite surreal that our documentary will be screened alongside Academy Award winning directors and internationally recognised brands.”
On creating the film, Caroline adds:
“A big motivation for making Banyana Ba Style was to spread the story of Mamelodi Sundowns Ladies football Team and their success at the inaugural CAF Women’s Champions League. We wanted to give our audience an intimate insight into the life of these women and ultimately grow the world’s support for women’s football in South Africa.
“Beyond the team’s progression, the film delves into the history of women’s football in our country, and the continued fight for women’s equality in the sport. This film would not have been possible without the dedication and belief of the Mamelodi Sundowns Chairman, Tlhopie Motsepe, who is also the executive producer of the film. I can’t wait to share and celebrate this team’s inspiring story.”
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