Cannes

Egg Films’ Sunu took home Gold for directing the ‘One Source’ Music Video that captivated it’s audience at Cannes and showcased the artistic side of Africa!

 

Egg Films’ Sunu took home Gold, two Silvers and Bronze in the Entertainment, Entertainment for Music and Media categories at Cannes Lions International Festival of Creativity, the world’s most prestigious advertising awards.

Sunu is only the sixth South African director ever to win Gold at Cannes Lions! Sunu won for directing the music videos and brand films for One Source, a campaign for Absolut which starred Khuli Chana, Sarkodie, Victoria Kimani and other African musicians.

“For a long time, South African creatives looked overseas for inspiration,”

“In contrast, One Source is a celebration of the creative revolution taking place across the continent as we embrace who we are as Africans. All credit to Native VML, Absolut and Pernod Ricard for seeing the opportunity in showcasing Africa in a completely different light on a global stage.” – Sunu

The music video was shot in Ghana, which influenced many of the artistic sides of the video.

“This was a collaboration of truly talented people, We’re immensely grateful to have been able to work with a brave agency and client who allowed us to make work that stands out, at a time when so many brands in SA are playing it safe.” – Kerry Hosford, Egg Films’ Producer


Sources: Supplied
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Tyler Vivier
About the Author

Tyler Leigh Vivier is a writer for Good Things Guy.

Her passion is to spread good news across South Africa with a big focus on environmental issues, animal welfare and social upliftment. Outside of Good Things Guy, she is an avid reader and lover of tea.

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