The WOOF Project changes the way people see dog adoption by creating an interactive and fun way for people to meet the shelter dogs from around South Africa.
Johannesburg, South Africa – The WOOF Project is an initiative started by Oscars Arc, a dog shelter/ adoption centre founded by Joanne Lefson in honour of her late dog Oscar. Joanne was inspired to start the shelter after adopting her dog Oscar in 2004.
Oscar became the first dog to ever travel around the world. He visited 42 countries, all to promote the importance of dog adoption.
Since his passing, Joanne has worked tirelessly to promote the adopt don’t shop mentality. We first shared the WOOF project story in 2017. Now we are excited to share that the charity has broken a record!
“IT’S OFFICIAL – A WORLD RECORD! WOOF Project celebrated history on Saturday by achieving 56 record-breaking dog adoptions in one day. A sincere salute to all the families that opened their hearts and homes to a shelter dog to make these life-saving numbers possible – and a notable thank you to Melrose Arch for graciously hosting the initiative. You all rock. WOOF Project is accelerating dog adoption and saving dogs’ lives, so if you ready to acquire a dog, look no further – we are committed to finding you your perfect match.”
The WOOF project will be at Brooklyn Mall this weekend (23 to 25 August) where even more dogs will be looking for their forever homes.
You can see all the dogs up for adoption here as well as details about the upcoming adoption weekend.
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