From impatient children to a lonely old man on the moon – ‘John Lewis’ has provided the internet with some tearjerking tales over the last few Christmas seasons.
Global (13 November 2016) – This year the UK store has created a Christmas story for the entire world to enjoy…
It’s all about a little girl called Bridget who loves to bounce. When her mum and dad buy her a trampoline for Christmas, they soon discover that she isn’t the only one with a passion for jumping.
The two-minute ad’s computer-generated stars — a couple of foxes, a badger, a squirrel and even a hedgehog who has ventured out of hibernation — later conduct a midnight test of the trampoline in front of furious Buster the boxer, who is stuck inside the house, before he finally gets his turn on Christmas morning.
The retailer said it had aimed for a sense of fun in this year’s campaign, after 2016 had proved to be “quite a year”, and comes after it acknowledged “a few murmurings” that last year’s Man On The Moon was “a bit sad”.
2015 wasn’t just ‘sad’, it was a massive tear jerker…
‘Man on the Moon’ features the story of a girl called Lily who spends much of her time staring through a telescope (yes, it is available to buy at the department store). In the run up to Christmas, she spots an old man, wearing scruffy clothes and living alone in a little shed on the moon. She tries to contact the man, by waving, firing messages via an arrow. With no joy.
Then on Christmas Day we see a parcel – attached to some helium balloons – land at the feet of the old, and rather lonely, man. It is a present from the girl: a telescope, which he then uses to spot her back on earth.
He sheds a tear of joy.
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