Love has no labels… before anything else, we are all human and love is love.
Love Has No Labels is a movement to open our eyes to unconscious bias. While the vast majority of the world consider themselves unprejudiced, many of us unintentionally make snap judgments about people based on what we see – whether it’s race, age, gender, religion, sexuality, or disability.
By becoming aware of our own biases, we can work to end bias in ourselves, our families, our friends, and our communities.
For years, kiss cams have been a big part of American sports culture.
This year, Love Has No Labels puts a twist on the kiss cam by turning it into a symbol for unbiased love. In the stadium, fans cheered for love in all its forms – regardless of race, gender, disability, age or religion.
Watch the video below:
But this is not the first time the #LoveHasNoLabels team have made us rethink our bias (and cry a little).
The first Love has no Labels campaign from 2015 actually won the Emmy Award for Outstanding Commercial at the Creative Arts Emmys. It was the first such win by a PSA in Emmy history.
The ad which has been viewed over 58 million times featured an X-ray screen with human skeletons seen dancing, hugging and kissing. Eventually the humans themselves walk in front of the screen. Each reveal shows a loving couple who represent different religions, races, disabilities and so on, demonstrating that “love has no labels.”
Watch the video below:
And join the revolution of rethinking bias by clicking here.
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