Mike Middleton – Founder and CEO of Marty McFly – and Andrew Ross – CEO of Chaos Theory – have joined Brent Lindeque to chat about where business is going in our new normal.
Johannesburg, South Africa (23 February 2021) – For the past 50 years, the primary role of business in society has been to maximise shareholder return, a consequence of Milton Friedman’s seminal article in the New York Times in 1970 in which he stated that “any other use of shareholders money was irresponsible”.
Given the current state of the world, the pandemic, with climate change, global warming, depletion of our natural resources, overpopulation, catastrophic pollution and growing inequality, to name a few, it feels like the idea of business being a force for good, and playing a bigger role in society beyond financial maximisation, is the obvious thing to do.
Unfortunately, many business leaders don’t see it this way.
The world of business is about making money, and “purpose” is often seen as getting in the way of making money. It’s perceived to be a “feel good” distraction that takes the eye off the ball, costs money and erodes the carefully crafted and sought-after profit number. This number is the sole purpose many businesses exist, and it is the most significant factor that business leaders are judged on. S
o, when business leaders see the word “purpose”, their immediate assumption is that it is going to cost them money, making their profit number that much more difficult to achieve.
Mike Middleton – Founder and CEO of Marty McFly – and Andrew Ross – CEO of Chaos Theory – have joined Brent Lindeque to chat about where business is going in our new normal.
Jacaranda FM has indicated that its JacPod series is seeing significant download numbers, with Brent Lindeque’s Good Things Guy podcast consistently being the number one most listened to channel for the past several months.
“The past two years at Jacaranda have truly been incredible, and I’m so overwhelmed with the amount of continued support Good Things Guy podcast has received. To be among great company like my fellow Jacpod creators Elana Afrika and Martin Bester, who also receive huge downloads on their content, is a great blessing,” says Lindeque.
Lindeque’s channel has been under the ‘featured’ section on Apple Podcasts for over a year; during this time, his show has ranked regularly in the top 10 podcasts in South Africa and peaked at number three across all genres countrywide and number one in the Society and Culture category.
Good Things Guy on Jacaranda’s JacPod series is popular with both sexes, showing a 55% female and 45% male split. The radio station reports that his listeners are primarily South African; however, he also has keen followers in the United States, United Kingdom, Israel, Kenya and Ghana.
If you would like to catch up with some South African inspiration (or want to subscribe or leave a review)… just click this link, it will take you directly to the Good Things Guy JacPod.
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