Today is officially World Bicycle Day and Uber is joining the world in celebrating, an official United Nations day aimed at shining a light on the contribution of cycling to sustainable development goals and global road safety for cyclists.
To commemorate this day, Uber wants to reinforce their commitment to safety by reminding all road users, including Uber drivers and delivery-partners, that all South Africans #ShareTheRoad. As such, Uber have partnered with Open Streets and Tshwane Urban Rider to raise awareness of best practices to help make cycling safer.
According to Arrive Alive, cycling safety has become a major concern on the South African roads due to the increase in fatal road crashes and accidents involving cyclists. Everyone has a right to be safe on the roads, whether they’re on a bicycle, in a taxi, walking on a sidewalk or riding in an Uber.
“As Uber’s role in the future of mobility continues to grow and evolve, we’re constantly working to support an improved mobility and to help make our roads safer. The “Share the Road” campaign is based on the idea that all roads should be safe for everyone, they are not just a place for 4-wheeled vehicles to travel,” says Mosa Mkhize – Public Policy of Uber South Africa.
Making cycling safe is key to a future where all mobility solutions can equally share the road. Uber is doing what they can to make drivers and delivery-partners aware of good road safety practices. Last year, Uber did a buckle up for safety in-app campaign to remind drivers and riders that a simple action can help reduce road fatalities and serious injuries.
In order to raise awareness about cycling safety among riders, drivers, and cyclists, the following tips can make a big difference:
Drivers and riders should:
- Avoid standing or parking on a cycling lane.
- Keep a safe distance to cyclists.
- Make sure the coast is clear before exiting the car and before turning right.
Cyclist should:
- Wear the right reflective and protective gear and make sure to be seen.
- Respect sidewalks and pedestrians.
- Adapt their speed.
- Follow cycling lane directions.
“Supporting a safe cycling environment for the growing community means working together, so we all can share the road,” concludes Mkhize.
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