It’s almost time for Casual Day, AKA a big love letter (decorated with stickers) to the disabled community. This year’s theme is all about smiles and as always, uniting to make a difference for other people.
South Africa (15 August, 2023) — Casual Day 2023 is just around the corner, so ready your best smile-worthy outfits and get ready to accessories with the outfit accent of the year—a Casual Day sticker that screams solidarity and support for the disabled community!
Casual Day falls on the first Friday of every September and flags one of the most important days for disabled friends, family members, strangers and organisations supporting the community.
This year, the Sweethearts Foundation have teamed up with the National Council of and for Persons with Disabilities who kick-started the Casual Day movement nearly two decades ago.
How Can a Sticker Make a Difference for Disabled People?
Think of the sticker as a badge of support, a sign of solidarity and wearing your love for vulnerable groups on your sleeve. Each sticker costs less than a cuppa at R20, and the proceeds go to many of the causes that work year-round to support the disabled community.
As the NCPD’s flagship awareness fundraising project, Casual Day has raised over R435 million since 1995, with R13.24 million raised last year. So if you thought a sticker couldn’t make a difference, think again!
Beyond the fundraising and the some 600 beneficiaries that join the NCPD’s call, it’s also a fabulous reason to dress up and unite with other South Africans for the South Africans who navigate a world where accessibility is still a far cry.
This year’s theme is Share a Smile because as the Sweethearts Foundation puts it:
“Every smile shared is a beacon of hope, kindness and support.”
This could mean a unique smile with some make-up magic or capturing and sharing your own smile in its most natural form.
Grab your sticker here.
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