Santa Shoebox
Photo Credit: Santa Shoebox

The Santa Shoebox Project has taken several charities under its wing providing much-needed funding through the lockdown struggles.


South Africa (20 May 2020) –  Now in its 15th campaign, South Africa’s best-loved children’s charity, the Santa Shoebox Project, has touched the lives of 957 297 underprivileged children throughout South Africa and in Namibia. With annual reach extending to up to 100 000 children, the Project will be receiving and handing out its 1 000 000th Shoebox in 2020.

To commemorate this magnificent achievement, for the past 3-years as part of the Project’s March To A Million, private donations have been accruing with a view to making a significant difference to the impoverished communities in which Santa Shoebox beneficiary children live.

What better time than right now, in the throes of Covid19, to alleviate suffering and uplift lives in the hardest-hit areas of South Africa?

With this in mind, Santa Shoebox Founder Irené Pieters has extended Project funding to organisations doing meaningful work in line with UN Sustainability Development Goals.

“Santa Shoebox goes to great lengths to find and serve rural children, who receive aid from neither government nor large NPOs. During these uncertain times, the children and their families suffer the same devastating effects as those living in urban parts of the country, with the impact worsening already dire circumstances. Much of what is being done right now in response to Covid19 is relief, not solution. We balanced our donations to address both the preserving of lives and that of livelihoods. Our Legacy project #beyondtheshoebox is aimed at food security, income generation, education, infrastructure support, gender-based violence, clean water and sanitation, affordable and clean electricity and climate action – Covid19 has accelerated and re-prioritised the Project’s goals.” – Irené Pieters

For detailed information about each donation, please visit the Santa Shoebox Project Facebook page. The organisations receiving donations of cash and/or essential items are:



  • FoodFlow SA – Cape Town – The sponsorship of a bag of produce for a family facing food insecurity will provide fresh, nutritious food, while additionally supporting local small scale farms. For every 4 produce bags you sponsor you will be entered into a raffle to win a meal at one of the fine-dining restaurant partners!
  • Abalimi Bezekhaya – Cape Town – This micro-farming organisation aims to provide basic human necessities for indigent persons, by assisting impoverished groups and communities within greater Cape Town to establish and maintain their own vegetable gardens, so as to enable them to supplement their existing, inadequate supply of food and create livelihoods.
  • Save the Sheep – Sutherland Northern Cape – Empowers the drought-stricken Northern Cape farming community through skills training. They are currently making face-masks, blankets, toys and baked goods as a sustainable income stream.
  • Abalobi – West Coast Western Cape – Aimed at social justice and poverty alleviation in the small-scale fisheries chain. Promoting traceable, storied seafood by empowered small-scale fishers from hook to cook, in a manner that is not only ecologically responsible, but also socially fair.


  • Epic Foundation – Johannesburg – Assists victims of rape and abuse, including women in shelters. During this time of crisis focussed on women and children living in abusive relationships. Social distancing and self-isolation can make living with an abusive partner even more challenging.


  • Hippo Roller – National – Specifically designed to alleviate the suffering incurred and time consumed collecting water in tough rural conditions. This appropriate technology rolls 90-litres of water on the ground and has been deployed since 1993.


  • Little Sun – National – Solar lamps providing up to 50 hours of light after a 5-hour charge, saving people money on purchasing electricity, gas, candles or paraffin – over and above the health issues that come with inhaling fumes or the fire hazard from candles.


  • Subz – National – Reusable pads and panties which last for 5-years, as well as menstrual cups – both of which prevent environmental waste. There are 7 000 000 girls in South Africa between the ages of 13 and 19. Statistics show that 4 000 000 of these girls do not have regular access to sanitary products.

Sources: Press Release
Don’t ever miss the Good Things. Download the Good Things Guy App now on Apple or Google
Have something to add to this story? Share it in the comments or follow GoodThingsGuy on Facebook & Twitter to keep up to date with good news as it happens or share your good news with us by clicking here
Click the link below to listen to the Good Things Guy Podcast, with Brent Lindeque – South Africa’s very own Good Things Guy. He’s on a mission to change what the world pays attention to, and he truly believes that there’s good news all around us. In the Good Things Guy podcast, you’ll meet these everyday heroes & hear their incredible stories:
Or watch an episode of Good Things TV below, a show created to offer South Africans balance in a world with what feels like constant bad news. We’re here to remind you that there are still so many good things happening in South Africa & we’ll hopefully leave you feeling a little more proudly South African.

Facebook Comments

About the Author

Tyler Leigh Vivier is a writer for Good Things Guy.

Her passion is to spread good news across South Africa with a big focus on environmental issues, animal welfare and social upliftment. Outside of Good Things Guy, she is an avid reader and lover of tea.

Leave a Reply

Your email address will not be published. Required fields are marked *