Brent Lindeque and Profmed’s “We Are South African” series showcases the triumphant journey of visually impaired Paralympian Louzanne Coetzee, highlighting her record-breaking achievements and unyielding spirit as an embodiment of unity and inspiration for the nation.
Johannesburg, South Africa (29 August 2023) – In a heartwarming collaboration between Profmed and Good Things Guy, the “We Are South African” series continues to shine a spotlight on the remarkable stories of everyday heroes and the latest episode features the indomitable South African Paralympian, Louzanne Coetzee, capturing hearts and inspiring the nation.
Brent Lindeque, the driving force behind Good Things Guy, embarked on an awe-inspiring journey alongside Profmed, the healthcare provider with a heart for its members and fellow South Africans. Their mission? To unearth the extraordinary individuals who are sculpting positive change and leaving an indelible mark on our beautiful nation.
“I recently hit the road with Profmed on a mission to seek out the extraordinary South Africans making waves and doing jaw-droppingly incredible things. I’m talking about those special individuals who are leaving a lasting impact and lighting up our beautiful nation!” enthused Brent Lindeque, capturing the essence of the expedition.
Amidst the cacophony of divisive voices, the power of unity, as well as the unwavering support that Profmed offers remains a beacon of hope. This partnership has given birth to the “We Are South African” series, which stands as a testament to the unifying force of storytelling.
“And you know what’s truly magical? Stories. They have this incredible power to connect us all. They don’t care about age, background, or any of those things that sometimes divide us. Nope! Stories are the glue that brings generations, cultures, and societies together in the most extraordinary way,” Brent Lindeque poetically articulated, underscoring the unifying essence of the human experience.
In the latest episode, the series revisits the phenomenal journey of Paralympian Louzanne Coetzee, a trailblazer and a cherished member of Profmed. Louzanne’s story first graced the pages of Mind & Field in 2022, encapsulating her unwavering spirit and her profound impact on the world of sports.
Born in 1993 in Bloemfontein, Louzanne’s life embodies a tale of resilience, determination, and boundless courage. Despite the challenge of being visually impaired, she has defied all odds to chase her dreams with unwavering enthusiasm.
Louzanne Coetzee’s journey as a paralympic athlete commenced in 2012 during her first year at the University of the Free State in Bloemfontein. Encouraged by her friends to embrace the world of sports, she embarked on a path that would rewrite the narrative of her life.
In 2018, the world stood witness as Louzanne shattered her own world record, surpassing her original time by a staggering 13 seconds. This achievement was merely a testament to her relentless pursuit of excellence and the sheer dedication she invests in her craft.
Fresh from the World Championships in Paris, where she once again demonstrated her exceptional prowess, Louzanne remains undeterred in her pursuit of greatness. Her triumph at the Tokyo 2020 Paralympics, despite the setback of a torn ACL tendon just three weeks prior to the competition, speaks volumes about her tenacity and unyielding spirit.
“Ultimately game day is game day, there is no other way,” Louzanne asserts, encapsulating her unflinching resolve and unwavering commitment to her passion.
As the “We Are South African” episode highlights, Louzanne Coetzee’s journey is emblematic of the enduring spirit that courses through the veins of every South African. In every corner of this vibrant nation, individuals are scripting their stories of magic and resilience, serving as a reminder of the innate power within us all to drive positive change.
The episode beckons us to celebrate these stories, to embrace the heroism within ourselves, and unitedly march towards a brighter future for South Africa.
The “We Are South African” series is a poignant reminder that, even amidst challenges, our shared narratives possess the capability to bridge divides and propel us forward as a united nation. With each new episode, the series promises to unveil more tales of courage, determination, and unwavering hope. Through the lens of Brent Lindeque and Profmed, we are reminded that the fabric of South Africa is woven with threads of resilience, empathy, and unity.
Check out episode 1 and 2 below:

