Countdown to Funky Socks Day and Making R10 Count This September

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Breadline shares hopes for Funky Socks Day and all the good they plan to do this year, thanks to the continued support of South Africans.

South Africa (26 August 2025) – The countdown is on! In just two weeks, on Friday 12 September 2025, South Africans and Namibians will be pulling on their funkiest socks for a cause that changes lives from the ground up.

Funky Socks Day 2025 has set a bold goal: raising R2.5 million to support four remarkable charities, Breadline Africa, CHOC Childhood Cancer Foundation SA, Rally to Read, and Matla a Bana.

For just R10 (or N$10 in Namibia), your sticker purchase will help provide resource packs for early learning, comfort kits for child survivors of abuse, reading materials for under-resourced schools, and digital learning for children facing cancer treatments.

“Through this partnership, we aim to bring learning to life,” says Marion Wagner, CEO of Breadline Africa.

“These funds will help us provide educational packs to 50 Early Childhood Development centres, enabling educators and bright young minds to thrive.”

Breadline Africa has been working for over 30 years to replace unsafe, makeshift structures with safe, child-friendly classrooms, kitchens, and toilets in early childhood development centres. Their mission is clear: to create spaces where children can dream, play, and learn with dignity. Over the years, their work has impacted more than 1.5 million children, and this year’s Funky Socks campaign is set to extend that reach.

“This is about more than a pencil case or a workbook,” adds Wagner. “It’s about giving a child the tools to feel proud, to believe in themselves, and to know that their future matters.”

From rainbow stripes to mismatched masterpieces, every pair of silly socks tells a story of hope. Last year, Funky Socks Day raised over R1.5 million, proof that small acts, when multiplied, can make a big difference.

With just two weeks to go, now is the time to grab your sticker, rally your school or office, and get ready to share your sock selfies using #FunkySocksDay2025 and #RockYourFunkySocks. Together, we can step up for kids across Southern Africa.