Every day should be Mandela Day and there are many South Africans who live by this but for those who can’t, this one day helps them do some good for those in need.
South Africa – The 18th of July every year is Mandela Day and in 2018 South Africans and the world celebrated what would have been Nelson Mandela’s 100th birthday.
On International Mandela Day, we are reminded of the legacy that united our rainbow nation. We are encouraged to respond to a global call to action to harness our collective power as ordinary individuals to shape the world around us. We are encouraged to act in kindness and serve our local communities, churches and charitable organisations by volunteering 67 minutes of our time or offering financial contributions to causes that resonate with us.
Many of us have the best intentions to do our part on Mandela Day, but with juggling work and various daily activates, our ideas tend to get lost in a last-minute scramble. You might also not have the most flexible job or be able to leave the office on Mandela Day which can sometimes be discouraging.
To counteract this common occurrence, a solution has been offered by Backabuddy.
Founded by Alan Beuthin, the platform is aimed at helping individuals get an opportunity to raise funds for causes they feel passionate about.
BackaBuddy company executive Patrick Schofield said: “As a platform, BackaBuddy allows us to come together as communities to support people and causes we believe in, regardless of our differences. For every cause, accident or catastrophe that we face, we bear witness to the many who step up when asked to by their peers. This is the immense power that crowdfunding facilitates and which goes far beyond just the funds that are raised.”
Thus far BackaBuddy has raised R113 million for charities and causes in South Africa.
Backabuddy aims to tap into the power of social media and activate individuals or groups to share their charitable projects to their networks, through the growing popularity of the crowdfunding model which is changing the face of traditional fundraising.
We might not necessarily be able to leave the office on the 18th of July, but what we DO all have and don’t really realise the power of, is a social network / social media presence. By sharing a cause with your networks, research shows that those projects are often 350% more likely to be successful, especially if you have also made a contribution.
So what can you do to help?
Sign up as a Backabuddy patron by completing. A Backabuddy patron’s sole purpose is the share their chosen charity’s campaign as far and as wide as possible. Backabuddy has a list of vetted, amazing charities.
The goal? Play a significant part in assisting a charity to reach it’s fundraising targets by Mandela Day – the whole is greater than the sum of its parts.
It is in your hands to make of the world a better place. For more information, check out the website here www.backabuddy.co.za
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