Play it Forward Jozi Looks to Lace Up for Change

Photo by Zain Ali via Pexels

Your pre-loved running shoes can help young athletes overcome barriers and chase their goals with Play it Forward Jozi.

Johannesburg, South Africa (29 July 2025) – Got Kicks to Spare? Let them run again with those who need them most.

People often mistake running as an easy and low-cost sport. Just lace up and hit the road, right? That is not the case! Running shoes, for example, can be expensive and inaccessible to many young athletes. That is where you come in. They already crossed your finish line; now let them help someone else reach their goal mileage.

Play It Forward Jozi, a passionate Johannesburg-based team, is on a mission to turn used running shoes into powerful tools for change. Through their latest initiative, they are calling on South Africans to dig deep into their cupboards and donate gently worn running shoes to those who love sport but simply do not have the gear to match their passion.

The goal is to collect as many pairs as possible and redistribute them to under-resourced runners through the VitalityGive2More campaign. It is all about giving back and giving others the chance to keep moving forward.

This is not just about shoes. Play It Forward Jozi has a track record of impact. They have helped kit out local football clubs with boots, equipped budding rugby players with gear, and brought smiles to kids who just needed someone to believe in their potential.

Right now, running shoes are top of the list, and your old pair could make all the difference.

Whether they are collecting dust or tucked away at the back of your wardrobe, those tekkies still have some kilometres left in them. Whether you have outgrown them, moved on from them, or just have not used them in a while, pass them on to help someone else cover more mileage.

You can find out more here.