Google’s Year in Search commemorates 25 years with a powerful journey through the most searched figures and moments, encapsulating a quarter-century of global curiosity and connection.
Global (13 December 2023) – Google’s Year in Search is one of our favourite traditions! While the annual ritual usually dissects the trends and happenings of the past year, this time, Google is taking us on a nostalgic journey, celebrating 25 years of being the global search engine that connects us all.
The annual analysis, presented through a captivating video, dives into the collective queries and curiosities that have shaped our digital landscape. From iconic performances to groundbreaking discoveries, Google’s Year in Search encapsulates the moments that have left an indelible mark on the world and continue to inspire generations.
The tagline for this monumental edition reads, “This year, we’re celebrating the most searched figures and moments in 25 years of Google Search. From some of the world’s most iconic performances, to history-making breakthroughs, see the moments that have changed the world and inspired the next generation to come.”
2023 has been a year marked by challenges like increased load shedding, the conflict in Ukraine, the exhilarating Rugby World Cup, and the loss of several prominent South Africans, Google served as the go-to source for individuals seeking more information and understanding.
While the global perspective provides a broad overview, the Year in Search platform for South Africa looks into the specific queries that captured the curiosity of the nation. From Thabo Bester, to the resilience of the Springboks, to the loss of Derek Watts and inquiries about how Heritage Day is celebrated in the Rainbow Nation, the South African digital landscape reflects a diverse range of interests and curiosities.
As we reflect on 25 years of digital exploration, let us celebrate the curiosity that unites us and the endless possibilities that lie ahead in the ever-evolving landscape of knowledge.
Watch the video here: