Former Absa CEO Takes on 4,000km Ride to Change the Parkinson’s Conversation
Photo Credit: Arrie Rautenbach | Supplied

Former Absa CEO Arrie Rautenbach is cycling 4,000 kilometres across Europe with Parkinson’s disease, turning an extraordinary endurance challenge into a powerful message about hope and what is still possible after diagnosis.

 

Global (13 August 2026) – For most of us, cycling 4,000 kilometres across Europe sounds like an adventure we put on a bucket list and then spend years wondering whether we are actually brave enough to attempt it… for former Absa CEO Arrie Rautenbach, every kilometre means something so much bigger.

Arrie is currently taking on the “NorthCape4000”, one of the world’s great ultra-distance cycling adventures, riding from Rovereto in northern Italy all the way to the North Cape of Norway. It is roughly 4,000 kilometres across eight countries, through the Alps, Germany, Sweden, Finland and eventually into the Arctic Circle.

And he is doing it with Parkinson’s disease.

The journey marks the first major awareness initiative of the newly established Arrie Rautenbach Parkinson’s Foundation, created to educate South Africans about the condition, encourage earlier diagnosis and, most importantly, remind people living with Parkinson’s that a diagnosis does not mean life suddenly stops.

“For many people, Parkinson’s represents the end of the life they imagined. I want people to know it doesn’t have to be the end of purpose, contribution or hope. This ride isn’t about proving how strong I am. It’s about showing what is still possible.”

Parkinson’s is often reduced to one symptom. Tremors. But the progressive neurological condition is far more complex and can affect movement, speech, sleep, mood, balance and cognitive function. There is currently no cure, but early diagnosis, appropriate treatment and regular exercise can make a significant difference to quality of life. That is where Arrie hopes to make an impact. After a distinguished career that included leading one of South Africa’s biggest financial institutions, he is stepping into a very different leadership role. This time there are no boardrooms or balance sheets. There is an enormous stretch of road ahead and a mission to change the conversation around Parkinson’s.

Former Absa CEO Takes on 4,000km Ride to Change the Parkinson’s Conversation
Photo Credit: Arrie Rautenbach | Supplied

The NorthCape4000 is self-supported, which means riders are responsible for navigating the route, maintaining their equipment, finding accommodation and managing everything the journey throws at them. There are mountain climbs, unpredictable weather, exhaustion and thousands upon thousands of kilometres to conquer before reaching Europe’s northernmost point.

But the finish line is only part of Arrie’s goal.

“Parkinson’s may change the way you move, but it should never define who you are. If this journey encourages even one person to seek an earlier diagnosis, ask more questions or realise they are not alone, then every kilometre will have been worthwhile.”

The Foundation hopes to tackle misunderstanding… one of the biggest challenges surrounding Parkinson’s in South Africa. Symptoms can begin years before a diagnosis, the condition presents differently from person to person and many families simply do not know what to look for or where to begin when it enters their lives. Through education and open conversations, Arrie hopes to replace uncertainty with knowledge and make sure more South Africans living with Parkinson’s feel supported and hopeful about what their lives can still hold.

There are thousands of kilometres between Italy and the North Cape but every turn of those pedals is helping start a conversation back home in South Africa.

For more information about the Arrie Rautenbach Parkinson’s Foundation and to follow Arrie’s journey, visit arrieforparkinsons.com.

Former Absa CEO Takes on 4,000km Ride to Change the Parkinson’s Conversation
Photo Credit: Arrie Rautenbach | Supplied

Sources: Arrie Rautenbach Parkinson’s Foundation 
Don’t ever miss the Good Things. Download the Good Things Guy App now on Apple or Google. 
Do you have something to add to this story? Please share it in the comments or follow GoodThingsGuy on Facebook and Twitter to keep up to date with good news as it happens, or share your good news with us by clicking here or click the link below to listen to the Good Things Guy Podcast with Brent Lindeque – South Africa’s very own Good Things Guy. He’s on a mission to change what the world pays attention to, and he truly believes there’s good news around us. In the Good Things Guy podcast, you’ll meet these everyday heroes and hear their incredible stories:

Or catch an episode of Good Things with Brent Lindeque or our Weekly Top 5 below. The videos here are always changing, updated with the latest episodes from these two shows. Both are part of Good Things TV, created to bring South Africans balance at a time when the news can feel overwhelmingly negative. Our goal is simple: to remind you that there are still so many good things happening in our country – and to leave you feeling a little more proudly South African.

About the Author

Brent Lindeque is the founder and editor in charge at Good Things Guy.

Recognised as one of the Mail and Guardian’s Top 200 Young South African’s as well as a Primedia LeadSA Hero, Brent is a change maker, thought leader, radio host, foodie, vlogger, writer and all round good guy.

Leave a Reply

Your email address will not be published. Required fields are marked *

6 − 2 =