Project Purpose uplifts women in Kya Sands by teaching them how to crochet beautifully, creating both characters and a means to a future that’s more financially secure. The crochet squad have been very busy and have just dropped a new Easter trio that’s well worth getting eggcited about.
Johannesburg, South Africa (12 March 2025) – Women are crocheting their way out of poverty in Kya Sands thanks to NPO Project Purpose, where adorable characters come to life, creative talents are nurtured and financial independence becomes possible. The crochet squad recently dropped a new Easter trio to get eggcited about—Pebbles, Hopsalot and Shelby.
As the story goes, it all began one Easter when Hopsalot was tasked with being the ‘official Easter Egg Delivery Hopper’—no small responsibility.
Hopsalot needed to get to Crochet Land before sunrise to deliver eggs, and as the fastest bunny in the meadow, he was pretty confident he’d make it in time.
However, what he made up for in enthusiasm, Hopsalot lacked in paying attention. As such, he didn’t notice that his basket of eggs had an unanticipated visitor—Pebbles, the sleeping grey bunny.
After a dash over the hill, the basket tipped and out with it came the colourful eggs, one of which cracked open.
Shelby, the chick, emerged from the shell, peeping at the scene.
Pebbles, Shelby and Hopsalot teamed up to clean up the egg-mess and in the process became fast friends. Together, they delivered all the eggs before the sun woke up and united as the Easter Egg trio and guardians.
The sweet story emphasises the effort that Project Purpose put into their creations. For the team, it isn’t simply about what they create but how they create.
The Project has supported young mothers, go-getters and creatives from Kya Sands in no small way. And, by purchasing their Snugglehead characters like the Easter trio, you (not unlike Pebbles and Shelby choosing to help Hopsalot) are helping a mission to financial independence hop along powerfully.
You can find the trio (and more about Project Purpose) here.
Hopsalot
Pebbles
Shelby
Sources: Project Purpose
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