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WC Government launches new #ItCanWait video that will make you laugh and then gasp

Government #ItCanWait

The Western Cape Government recently shared a shocking video as part of their #ItCanWait campaign that’s focused on texting while walking and driving.

 

The Western Cape Government has taken a serious step to help people understand the dangers of texting when doing something that requires the fullest focus. Their latest campaign is getting some serious attention because of its humorous start.

The reason the video is creating such a stir is because it starts with some seriously funny walking fails and ends in a massive shock, something we all know is wrong but we do it anyway.

A reality check for most.

The WC Government shared their thoughts in a press release and strongly discourage people from using their phones while driving.

The bottom line of the situation is that the concept of multi-tasking is a dangerous myth. While our brains can jump back and forth between tasks, we are simply not wired to do more than one thing at the same time. The multi-tasking myth can provide for amusing workplace badinage, but is deadly serious on the road.

There is no call, and certainly no text message, so important that it is worth a human life: it can wait.

The team compiled footage of everyday South African’s walking in and around Cape Town. The video has been viewed over 100,000 times on Youtube and over 15 Million times on Facebook, so hopefully people get the important message behind it all. Watch it below.


Sources: The Western Cape Government
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