The Mother City is ready to welcome global tourists… and contribute to South Africa’s greater economy!
Western Cape, South Africa (24 August 2022) – The City of Cape Town are ecstatic at the news that the Mother City has been named the 11th best city in the world, signalling destination strength!
Every year, Time Out quizzes thousands of city-dwellers worldwide about life in their hometown right now. They want to know about the restaurant scene and the bar circuit. The theatre and the art galleries. The nightlife and the dating apps. What the neighbours are like, and which neighbourhoods are actually cool. The idea is to create a global snapshot of city living and point people in the direction of the places locals are really raving about.
And Cape Town has made the Top 20, beating out cities like New York, Melbourne and London!
Alderman James Vos, Mayoral Committee Member for Economic Growth, released a statement, overjoyed with the news!
“Cape Town has yet again come in at a high ranking on a global list of the best cities in the world.
Locals have long known that Cape Town is a triple-A-rated city, which in this instance refers to accommodation, attractions and aviation, signalling the strength of our destination value. In all three categories, we are recording fantastic recovery numbers, with the international terminal at Cape Town International Airport recording an 87% two-way passenger recovery in July compared to the same period in 2019.”
Similarly, in June, the overall occupancy average in Cape Town’s accommodation establishments was 45.5%, which is fairly positive for mid-winter. With more events, cruise ships, and flights from the US, UK and Europe scheduled to begin in the coming weeks, Cape Town’s tourism and hospitality industries can expect an even bigger influx of travellers.
“These positive updates are the result of hard work, collaboration, and innovative campaigns by the City government and Cape Town Tourism, our official Destination Marketing Organisation.
Through the numerous City initiatives supporting the development of small businesses, we are helping local ‘tourismpreneurs’ to seize on the economic gains to be made in the holiday season.”
A recent report from the World Travel and Tourism Council recently found that the industry’s contribution to South Africa’s GDP could hit more than R554.6 billion over the next decade while creating 800,000 jobs.
“Our support for the tourism industry is largely driven by the massive economic spinoffs for businesses to benefit from increased bookings, more spending, job creation, and extra investments.”